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The SWOT Analysis: A Biblical Perspective – Part 2

”He has shown you, O mortal, what is good. And what does the Lord require of you? To act justly and to love mercy and to walk humbly with your God.” Micah 6:8

Some times, we learn best by seeing an example of what it is we are learning, so this week, I share how I have recently used the SWOT Analysis.

We recently initiated a new program in our Physiotherapy clinic called “ReCOVery: The Post COVID Rehab Program. Over the past year, there have been numerous studies and reports of the long-standing effects many people who have suffered COVID continue to experience. We have seen the role that physiotherapy and individualized care can contribute to their recovery. Putting this new program through a Biblical SWOT Analysis reveals the following:

Search: This is a new condition which will require physiotherapy for people to improve and build their lives back again. The motive behind initiating this is to provide an evidence-based individualized program to people that is professional, caring and based on best evidence.

Wait: As news began to spread about the long term effects people with COVID were experiencing, we had already hired a Physiotherapist with research experience who still did not have a full case-load. She was able to conduct the initial research on Long COVID. Therefore, this did not take extra financial resources or time from another project.

Offensive: The initiation, delivery and promotion of this program was professional, intelligent and organized. It is focused on helping people and there was a team that worked together towards this goal. The work was shared and normal everyday work activities continued.

Time: We felt peace about this project and did not see anything in God’s word that caused us to reconsider this new initiative. We have now started to see patients and will continue to prayerfully review the program as it unfolds in the business.

Do you have a project, product or program you are considering for your business? Take time to put it through the Biblical SWOT Analysis and consider what the Lord is saying to you.

May God richly bless you this week at you do His Work … at work.

Bonny, Christian Women at Work

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